Bumble Berry pours a light orange/copper color. It has an intense blueberry aroma like you'd get from fresh-baked blueberry muffins. The blueberry is quite apparent in the flavor as well. Whereas some blueberry beers give you an approximation of blueberry flavoring, this beer has a very true-to-life blueberry taste. The honey isn't nearly as noticeable as the blueberry. In the aftertaste it transitions into a slightly sour gose-like finish. You never know what you're going to get with a beer like this, but Bumble Berry did not disappoint.